As a promotional products buyer, you've decided on a custom neoprene koozie (or can cooler) for your next event. It's a great choice. But then your supplier asks a question you might not have expected:
"What thickness would you like? 1mm, 2mm, or 3mm?"
Does it really make a difference? The answer is a resounding yes.
The thickness of the neoprene foam is the single most important factor that determines your koozie's insulation performance, its "hand feel," its durability, and its cost.
Choosing the wrong thickness can result in a product that feels flimsy, fails to keep drinks cold, and ultimately reflects poorly on your brand.
As a direct manufacturer of these products, we want to give you the clear, expert knowledge to make the right choice. Let's break down the real-world differences between 1mm, 2mm, and 3mm.
Before we compare, let's understand the science. A neoprene koozie works in two ways:
It Insulates: The neoprene foam is filled with tiny, closed-cell gas bubbles. These bubbles slow down the transfer of heat from the warm air to your cold can.
It Absorbs Condensation: It keeps your hand dry and comfortable by absorbing the moisture that forms on the outside of the can.
The thicker the neoprene, the more insulating bubbles it contains. Therefore, a thicker koozie will keep a drink colder for longer.
The trade-off is cost and bulk. Thicker neoprene uses more raw material and is therefore more expensive.
Let's compare the three standard thicknesses across the metrics that matter most for a promotional koozie.
| Feature | 1mm (Ultra-Thin) | 2mm (Slim & Sleek) | 3mm (Standard & Performance) |
| Insulation Performance | Fair. Provides a minimal thermal barrier. Best for short-term use. | Good. Offers a noticeable improvement in keeping drinks cold over a longer period. | Excellent. The industry standard for the best balance of insulation and practicality. Keeps drinks cold the longest. |
| "Hand Feel" & Perceived Value | Light & Flimsy. Can feel thin and less substantial. Often used for "scuba" style collapsible koozies. | Sleek & Modern. Has a more premium, less bulky feel than 3mm, while still feeling substantial. | Cushioned & Substantial. Feels high-quality, durable, and provides a comfortable, padded grip. |
| Durability | Fair. The thinner material is more prone to tearing or damage over time. | Good. Offers good durability for regular use. | Excellent. The thickest and most robust option, built to last for years. |
| Cost | Lowest. Uses the least amount of material. | Mid-Range. A slight increase in cost for a significant jump in performance and feel. | Highest. The premium option, reflecting its superior performance and material usage. |
The choice depends entirely on your goal, your budget, and the message you want to send with your promotional product.
Choose 1mm when:
You need a highly collapsible, "scuba" style koozie that can easily fit in a pocket.
The absolute lowest unit cost is the most important factor for a massive giveaway.
Short-term use is expected, and insulation is not a primary concern.
Choose 2mm when:
You want a sleeker, more modern, and less bulky profile than the standard 3mm.
You are looking for a "sweet spot" that balances good performance, a premium feel, and a moderate cost.
It's for a corporate gift where a more refined aesthetic is desired.
Choose 3mm when:
Maximum insulation performance and durability are the top priorities.
You want to provide a product with the highest perceived value and a substantial, high-quality feel.
It's the standard and most popular choice for a reason: it works the best.
For most brands looking to make a positive, lasting impression, the choice is usually between the sleek 2mm and the high-performance 3mm.
This is where partnering with a specialist manufacturer like Neoprene Custom becomes your competitive advantage.
We don't just offer you three options; we give you control and expert advice.
Guaranteed Thickness: As the direct manufacturer, we control the slicing of the foam. When you order 3mm, you get 3mm. We guarantee a tight thickness tolerance to ensure consistent quality across your entire order.
Material Expertise: We can provide you with samples of all three thicknesses so you can feel the difference for yourself. We'll consult with you to choose the right thickness that fits your budget and your brand's quality standards.
Full Customization: Beyond thickness, we give you control over the foam type (SBR or SCR), the print method, and the stitching to create a truly custom product.
Stop guessing. Make an informed decision and choose the koozie thickness that best represents your brand's commitment to quality.
Ready to feel the difference and create the perfect custom koozie?
→ Email Kevin at kevin@neoprenecustom.com to request a thickness sample pack.
→ Visit our website https://source.neoprenecustom.com to see examples of high-quality promotional products we've created.
Contact: Kevin
Phone: 13417385320
Tel: 0734-87965514
Email: kevin@neoprenecustom.com
Add: Intersection of Zhangjialing Road and Science and Technology Road, Guiyang Industrial Park, Guiyang Town, Qidong County, Hengyang City, Hunan Province./Dongguan Factory(Louvcraft): Building 3, No.363 Dongxing West Road Dongkeng, Dongguan.